Hart van sassem

Festival identity

Project overview
For this project, I designed the visual identity for a brand-new festival taking place on July 19-20, 2025, in Park Rusthoff, Sassenheim. The identity includes a custom logo, typography, color palette, style elements, and concept visuals for festival decor, such as flags. Additionally, I created designs for social media.

To ensure a smooth handover, I provided the client with a brand sheet overview. This document includes all color codes, typography guidelines, visual elements, and examples, allowing them to apply the identity consistently across all platforms.

The client was thrilled with the first concept I presented, making this a truly rewarding project!
Skills

Branding

Logo design

Typography

Illustration

Color theory

Brand implementation

Adobe CC

Brainstorming

Presenting

next >